Creating POP 3D concepts for Clinique.
Recently I worked on creating 3d conceptual POP displays for Clinique. Clinique Laboratories is an American manufacturer of skincare, cosmetics, toiletries, and fragrances, usually sold in high-end department stores owned and operated by the Estée Lauder Corporation.
Photorealistic 3d modelling and rendering were used to pitch new ideas and concepts to this client. Images displayed here are the first round of concepts. I strive to ensure our clients stand out and articulate the right message to boost sales and increase brand awareness.
The development of custom POP Displays concept design demands expert knowledge in the areas of conceptual design, industrial design, interior design, and graphic design.
My 3d concepts and designs stand out by combining creativity, aesthetics, production expertise, and leveraging applied shopper insights.
These value-added efforts result in the development and output of an elegant and unique design that combines graphics, lights, colours, textures and unique materials to achieve original shopping experiences for customers.